Voice · Alexa and Fire TV · Cashew.ai London
A local guide for Tripadvisor's first immersive Alexa experience in North America.
Most people think Orlando means theme parks. Visit Orlando wanted to show them the rest: the food, the neighbourhoods, the places people who live there actually go.
I wrote a guide who talks like someone who was born and raised there, and kept the traveller reviews in a separate voice so you always knew who was talking. Then each route, food, hotels and sightseeing, worked the same way, so you could hear more or move on whenever you wanted.
"I love theme parks, but as someone who was born and raised here, I know lots more reasons why you should come for a visit."
The opening line
"If you'd like to explore some more sightseeing spots, just tell me what you're in the mood for. Just say 'a feast for the senses', 'non-stop thrills' or 'great vibes'."
Picking a route
100k
Sessions across the US and Canada
3 min
Average session
4.3
Interactions per session